Since 2012, car manufacturers have begun incorporating ADAS technology or Advanced Driver Assist Systems and with promises of protecting drivers and reducing accidents, consumer demand is expected to increase exponentially.
What are Advanced Driver Assist Systems (ADAS)?
ADAS features can detect both moving objects, alert the driver of potentially hazardous conditions or in some cases, even slow down and automatically stop the vehicle. According to McKinsey, repurchase rate by drivers today who have used ADAS vehicles is 87-89% and is expected to increase as many have forgotten how to drive without it. After collision especially, these features need to be repaired to their pre-collision condition.
ADAS, Collisions & OEM Procedures
In order to keep costs low and comply with insurance policies, many auto repair shops have been pressured to disregard OEM procedures almost completely but in doing so, these vehicles are more likely to get into future car accidents. More than 50% of new car owners with ADAS systems said that its features helped prevent a crash in the first 90 days they had the vehicle and 35% credited forward collision alert or automatic braking with preventing a crash. With the increasing instances of vehicles owners driving and relying on incorrectly repaired ADAS features, the landscape has become life-threatening, state and federal governments have stepped in.